Meet Adam Goldenberg, the CEO Who Uses Tech to Sell Fashion

If you do not know the name Adam Goldenberg by now, then you have an idea of the brains behind the rising franchise JustFab. Built in LA recently named him as one of the top 3 LA CEOs you should have on speed dial. And CNBC was recently wowed by his ingenious approach in marketing his cloth line.

 

Interview with CNBC

 

Adam is the co-owner of JustFab alongside his campus friend and long-time business partner Don Ressler. In his interview with CNBC, Mr. Goldenberg officially announced that JustFab was rebranding and will now be known as TechStyle Fashion Company. This new name, as Adam commented, is in line with his company’s vision of tapping into the future of fashion through technology.

 

TechStyle is one of the few companies, and probably the market leader that leverages on tech to build their brand. They have an online VIP membership with over 1 million subscribers for their fashion line. This immense success doesn’t come as a surprise given Adam and his co-CEO are always in the spirit of winning.

 

Adam’s entrepreneurial journey

 

Built in LA chronicles his rise into the fashion industry as an ambitious Techpreneur from the Silicon Valley. Before venturing into the fashion apparels, Adam’s first venture was a gaming company, Network Gamers Alliance, which enjoyed 2 years of success before he sold it to Intermix Media. He later launched a second company, Intelligent Beauty, which was a pilot incubator that not only sold health products but also researched the various gaps in the beauty and fashion industry.

 

It is from these giant leaps that JustFab, now TechStyle, was found, tapping into a pre-existing market that rival companies had often overlooked. TechStyle’s biggest strength is leveraging on the internet to push their products closer to the consumer. Most of the brand campaigns are launched online with a flexible membership program that benefits the client the more they buy.

 

TechStyle the future of fashion

 

Today TechStyle enjoys its break even, being able to fund most of their project without heavy reliance on angel investments. But raising funds is worth mentioning in Adam’s story, him and his business partner managed to raise over $55 million which they used to launch JustFab. TechStyle’s celebrity status membership is currently enjoyed in several states in the US, and over 5 countries worldwide.

 

How they win is quite simple; through technology they listen to customer feedback and make amends with the information they gather. This way, they are able to make projections on the future of fashion and avoid obsolete inventories by producing only what their millions of subscribers want. http://rgtadvisors.com/bio/adam-goldenberg/

 

The Contribution of Norman Patizz to the Broadcasting Industry

There is more for you to explore if you are interested in understanding the paranormal world. The announcement on Dec 19 2016 by Norman Patizz that the new podcast, ‘Beyond the Darkness’, will largely explore the paranormal attributes of nature interests more than it sounds. The show involves informative and entertaining conversations with eminent researchers and experiencers. These people tend to challenge your knowledge on the supernatural beings like ogres, angels, aliens and other super-creatures. The show, which premiered on the WWE ace Chris Jericho’s podcast network under the PodcastOne Network franchise, is hosted by Dave Schrader and Tim Dennis.

New episodes of the show are released every Monday on podcast.com, PodcastOne app and on iTunes. PodcastOne, which is the leading advertiser-supported podcast network, was established by Norman Patizz. The network hosts more than 200 podcasts, and the addition of the Jericho’s paranormal podcast is seen as a big deal towards the growth of the Network.

 

Commenting during the release, the founder and chairman of PodcastOne, Mr. Patizz, applauded Chris as having distinguished himself as one of the icons of the podcast network. Patizz acknowledged that they had the belief that the Jericho Network Collection would grow and evolve beyond wrestling.

 

The Jericho Network Collection is known for its comedy-like content, and the paranormal show premiering is seen as a very bold move by the network.

 

Jericho himself was more delighted on presenting the new development, stating that he was nervous when announcing the incorporation of Beyond the Darkness podcast to his network.Tim Dennis and Dave Schrader played a crucial role in the Paranormal Broadcasting otherworld, and contributed a lot to the growth of the brand.Jericho further expressed his expectation that the paranormal podcast will further entice the growth of their already massive fan base on the Jericho Network.

 

Apart from founding the PodcastOne, Mr. Pattiz is also the founder of the Westwood One Radio Network. Westwood One, which is one of America’s largest radio networks, provides news, sports, entertainment, talks and traffic programming to the broadcast industry.

 

Before founding PodcastOne, Mr. Pattiz was the president of the Courtside Entertainment Group, which he formed after being inducted into the National Radio Hall in 2009. He received the Giants of Broadcasting Award from the Library of American Broadcasting in the same year. Pattiz served in the Broadcasting Board of Governors of the USA under the administration of both Clinton and Bush. His contribution in the broadcasting industry has been felt by many.

Learn more:

http://regents.universityofcalifornia.edu/about/members-and-advisors/bios/norman-pattiz.html

Norman Pattiz